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    February 24

    中国需求拉动瑞士手表出口

        2005年,瑞士手表出口总额为123亿瑞郎,增长速度达到创纪录的10.9%。在出口对象中,增长幅度最大的是中国大陆,全年出口额为3.51亿瑞郎,比2004年增长25.7%。
      瑞士手表联合会2月公布的统计报告表明,2005年瑞士手表出口增长的三大亮点是全钢、18K金和双金属材料的手表。
      瑞士手表的第一进口大国仍然是美国,进口额为21.5亿瑞郎,增长14.5%。亚洲的前两名为中国香港和日本,进口额分别为18亿和11亿瑞郎,分别增长7.7%和15.7%。欧洲的意大利(8.42亿,8.4%)、法国(6.60亿,8.1%)和德国(6.32亿,11.9%)分列前三位。
      在最近几年内,瑞士手表出口的数量仍然呈现下降趋势。2005年总共出口了2430万块成品手表,比2004年下降3.3%。
      瑞士影响最大的《新苏黎世报》发表评论文章指出,虽然瑞士手表出口市场主要在美国和欧洲,但最重要的增长市场却是亚洲。1/3的瑞士手表销往亚洲。如果加上亚洲来瑞旅游者的购买力,瑞士高档手表的40%以上销往香港、日本、新加坡、中国大陆或泰国。相比之下,销往美国的比例“只占17%”,意大利、法国、德国所占比例仅为12%。瑞士企业对中国市场寄予最大希望,因为“中国市场的消费需求增长最快”。
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

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